Mehdi posted a condolence
Tuesday, November 13, 2012
Your maths is slightly off. If the same 300,000 pepole use Orange Wednesdays each and every week, then that's only 300,000 pepole in a year the pepole don't change, just their usage. As it is, from my knowledge of the service (from a long time ago, but I suspect habits haven't changed that much), the average usage rate is about once a month, so around 1.2 million unique users.Juniper's figures are entirely extrapolated and guessed, and many of the promotions run that require redemption over mobile still only get low adoption rates 1-2% is fairly typical.It's just *not quite there yet*, but definitely getting there fast.Cheers,Jon
